Chitika Advertiser Referral Revenue Program

May 8th, 2008

Posted in: Publisher Tools, Front Page News

When can I start earning revenue from Advertiser Referrals?
That question may just be answered sooner than you think. Similar to our Publisher Referral Program, where you earn 10% of your referral revenue for 15 months, we are working on offering an Advertiser Referral Program. Just like most referral programs, Chitika users will receive a referral link and/or banner to place on their website or blog in which you will receive revenue for any advertisers referred to and accepted into the Chitika network.

Fact: Some Chitika users are earning thousands off Publisher Referral Revenue alone!

We want to know if you benefit from Advertiser Referral Programs and what you think about Chitika potentially offering you one:

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Meet your highest eCPM - Chitika | Premium now live!

May 7th, 2008

Posted in: PPC Ad Units, Front Page News

One month ago we announced the upcoming launch of a new, high-earning ad unit: Chitika | Premium. We are happy to say that this ad unit is now available to start earning you revenue!

What is this? A smart, personalized targeting ad solution that provides premium content. This ad unit is CPC and is designed to be your highest performing ad unit (eCPM).

Who should use this ad unit? Chitika | Premium ads are a great fit for any website with any type of content including finance, travel, sports, etc. If your website gets a lot of U.S. traffic, then Chitika | Premium ads are a perfect match for you.

When will this ad unit display on my site? Chitika | Premium ads will only show to U.S. traffic, and since they are behaviorally targeted they will only display to SOME U.S. users. When your Premium ad unit does display for a visitor it will show them advertisements they are interested in (because, after all, it’s behaviorally targeted).

What happens when Chitika | Premium does not display? The ad simply collapses into nothing. You can show an alternate URL in it’s place.

To get your Chitika | Premium code, LOGIN and click the “Get Code” tab or click below:

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The Blogpreneur Contest - 2 days left!

May 6th, 2008

Posted in: Contests!

You have just two more days to submit your blog entry for the TiECON/Chitika Blogpreneur Contest. We will stop accepting submissions after 12:00am (EST) May 8th. Three winners will be chosen on May 25th, who will be immediately notified by email, and then featured during the Entrepreneur Forum at the TiECON East Conference May 29th.

The Blogpreneur Contest is a one-of-a-kind opportunity to receive great exposure for you and your blog. Publish a blog post on your blog highlighting the key factors of your success, and the winning stories will be featured in front of thousands of entrepreneurs at the TiECON East Conference May 29th in Boston, MA.

See ALL Prizes and Enter the Contest Now

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Chitika | VBU: A 2008 MITX Tech Awards Finalist

May 5th, 2008

Posted in: Inside Chitika, Front Page News

Chitika has built innovative technology behind an ad suite that is now made up of over 70 ad units for the last 5 years. In 2008, Chitika took online-video-branding to a new and exciting level with the Chitika | VBU. It’s interactive features, not available in any other ad unit on the web today, is just one reason the VBU was selected as a 2008 MITX Tech Awards Finalist.

With the VBU, we introduced a general-purpose framework for conversational brand marketing in the new web with full flexibility and control to advertisers. (See our advertiser case study). The units are highly customizable and offer several different options for viral marketing, including “Comment”, “Share it”, and “Rate it” tabs. The VBU also has advance targeting capabilities that perform well at the site, category and keyword levels.

“Chitika has always provided TechEBlog with a variety of eye-catching ad units that provide a nice stream of revenue. Their latest product, VBU is definitely no slouch, giving our readers a chance to comment on the great products shown in the ad units.” -Steve, TechEBlog.com

*UPDATE: Read more in our MITX Tech Awards Finalist Press Release.

Chitika is very happy to be selected as a finalist for a 2^nd time. Chitika was first selected as a MITX finalist in 2005 for our eMiniMalls ad unit. MITX Awards have grown into one of the largest and most prestigious awards competitions in the country for technology innovations, and celebrates the best creative and technological accomplishments emerging from New England.

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Chitika Releases Advanced Geo-Reporting for Rev. Optimization

May 2nd, 2008

Posted in: Publisher Success Stories, Front Page News

NEW! Now when you login to your Chitika account and click on your Reports, we are now providing a breakdown of how your Chitika ads are doing in different parts of the world. You will be able to see how well your ad units did for your US Traffic, All Supported Countries, and Non-US Supported Countries so YOU will know where to focus your efforts to increase your revenue:

Just a reminder, here is a list of our supported countries:
(Australia, Belgium, Canada, Denmark, Germany, France, Italy, Netherlands, New Zealand, Spain, Sweden, UK, US).

Because this is a new feature, you will only see a breakdown from different countries from traffic after 4/24/08. Login and see how your traffic measures up!

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“Run Forest Run” -The Chitika Story: Video (2)

May 1st, 2008

Posted in: Inside Chitika

In addition to presenting at the AlwaysOn “Consumer and Media” showcase, Chitika CEO Venkat Kolluri was asked by AlwaysOn to speak on a panel of 6 on the topic: Why Take VC Money at All?

Venkat describes the “right balance” and the power of one dollar:

Check out the video here.

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The Chitika Story- Venture Summit: Video

April 30th, 2008

Posted in: Inside Chitika

Earlier this month, we announced that Chitika’s CEO Venkat Kolluri would be presenting at the AlwaysOn “Consumer and Media” showcase. During the showcase, Venkat discussed how he and Chitika’s CTO Alden DoRosario were able to see “opportunity in problems” and how, with this way of thinking, they were able to build the successful company Chitika is today.

In this short video you can find out how Chitika, a company that started with just USD$7.00 of outside funding, was able to turn it into a multi-million dollar revenue stream, and be profitable since 2005!

Watch the Video!

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New CPM ads are raising your revenue

April 29th, 2008

Posted in: Front Page News

Excitement has been brewing since we first announced that CPM Graphic Banners will soon be integrated into your websites. As we rolled this out you saw excellent results and we have seen an immediate increase in revenue across the board.

This new service is designed to help publishers earn more revenue. All Chitika publishers are automatically enrolled in it unless you opt-out (keep reading for opt-out options). How it works: The Chitika ad on your page will display a CPM banner/graphic ad on your page only when it makes sense - when it can earn you more revenue.

For example, if you are in Canada, and viewing a page with a Chitika ad on it, we will most likely show you a CPM Graphic banner because we are seeing more revenue from graphic ads for Canadian traffic.

If you are the type of person who does not like graphic ads on their site you can opt-out of our CPM program, just LOGIN and click on your “Account” tab near the top of the page (opt-out option is located at the bottom of the page). However, we do not recommend doing this, because it will result in less revenue for you.

As always, if you have any questions about this please contact your account manager or contact Chitika Support. We are extremely excited about this, and we look forward to increasing your revenue further as we continue to bring new sources of advertising into our network.

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Chitika | Pulse XIV: Analyzing Engagement Metrics

April 28th, 2008

Posted in: Chitika | Pulse

Chitika has issued an advertiser case study, which measures engagement as a principal metric, and outlines the success of our recent conversational brand marketing specific mimoco campaign, powered by Chitika | VBU. Over the campaign’s seven day run, data shows a 54% increase in engagement rate…

Read more about analyzing engagement metrics and the mimoco case study, in Chitika | Pulse, issue XIV.

By Tessa Rudd, Strategic Partnerships Coordinator - Advertising Media Division

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TiECON/Chitika Blogpreneur Contest

April 24th, 2008

Posted in: Contests!, Front Page News

Chitika has partnered with TiECON East to launch an exciting contest for bloggers, The Blogpreneur Contest.

We are hosting this contest to feature the success of bloggers.
To keep a successful blog today is by no means an easy challenge, and in this contest you will get a chance to share the secrets to your very own success, how you were able to get your blog up and running and what you think entrepreneurs can learn from you.

For 3 Winners:

• You will be featured as “blog stars” in a promotional spotlight during the TiECON Entrepreneur Forum (TiECON East is attended by over 5,000 people!)
• Online video footage of your winning feature from the TiECON Conference to showcase on your blog
• Extreme visibility for your blog on the TiE Boston website via news story, The Chitika Blog & Newsletter
• A winning award badge for your blog & a plaque (awarded at TiECON East 2008; if the winner cannot attend, the plaque will be mailed to you)
• A free one-year subscription from our friends at Technology Review Magazine

It’s very easy to participate and as simple as posting a blog post,
Click here to LEARN MORE

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