A few small steps for you, a giant leap for your revenue -By Tomaz

September 25th, 2007

4 comments

Posted in: A Publisher Speaks

Publisher: Tomaz Mencinger , VacuumWizard.com

Want to know what motivated Tomaz of VacuumWizard.com to start optimizing his revenue? This guest blogger wants to share how he took his highest-paying ads and was able to increase his revenue just by making simple changes in placement. Was it really worth all the effort?

When I first created my Vacuum Cleaner Reviews site in July 2006, I planned on using Google Adsense and the Amazon affiliate program as my main monetization services.

When the site started to receive more than 400 visitors per day, I realized that the Amazon program was not really effective. This was because with Amazon you are paid CPA (per sale) and I had thousands of clicks but only a few sales.

I thought to myself, if only someone would pay per click… ;)

And then I discovered Chitika eMiniMalls! My website was accepted to the program and I started experimenting with the ads immediately.

Chitika outperformed Amazon by at least 5 times! They even came close to my Adsense earnings even though I had all the Chitika ads placed below the fold.

This motivated me to painstakingly ;) replace all the Amazon affiliate links from more than 100 pages of content with Chitika eMiniMalls.

The end result was worth the effort - Chitika ads make my site look better and the earnings have been growing with my traffic.

I have been since then trying to optimize the ads and find other ways to increase the revenue with Chitika ads.

Why this worked for me…
One of the ways to improve the CTR of Chitika (and Adsense) ads is to combine them in a way that complies with the Terms of Service of both programs.

I have found 7 combinations of Chitika and Adsense ads that work really well.

Another way I was able to increase the revenue of my ads was to track which brands of vacuum cleaners pay more per click. That’s quite easy to track with channels. I realized that some of the vacuum brands pay twice as much as the others.

I then rearranged my navigation menu so that the higher paying brands were higher on the menu. You can read more about this in my blog post “How I Increased My Daily Adsense and Chitika Earnings by 20% in 10 Minutes”.

What’s Next…

My plans are to continue growing VacuumWizard.com and plan similar types of websites that have product reviews and can be monetized with Chitika ads.

Perhaps one final tip for all webmasters looking to earn more money online - this is a long term project and it usually takes 9 to 12 months before you start seeing some traffic and revenue. Plan your website with Chitika ads in mind but first focus on creating lots of great content and getting traffic to your website. Once you have that, leave the rest to Chitika and you’ll be very happy to check the numbers in your account!

-By Tomaz

My websites:
VacuumWizard.com
FreedomIdeas.com
Blog:
TennisThoughts.com

How can you be sure you are getting the best optimizations advice? Submit your site for expert review today. Members and non-members are welcome to Chitika SPHERE Optimizations.

4 Responses to “ A few small steps for you, a giant leap for your revenue -By Tomaz ”

1. 
   Bryan Says:
   September 25th, 2007 at 3:04 pm

   Great tips. I’m mostly amazed at how you motivate yourself to write about vacuums all day… Good work!

2. 
   Tomaz Says:
   September 25th, 2007 at 8:58 pm

   Hi Bryan,

   Thanks! But once the site is established you only need to write an article per week to keep it running.

   So that’s not too tough. ;)

3. 
   Mike Says:
   September 29th, 2007 at 1:07 pm

   Hi Tom,

   As a fellow SBIer it’s great to see the kind of success you’re having on your site. I’ve been doing a similar site for large appliances and I’m just now starting to see some legitimate traction. I’m eager to add the Chitika, but I’ve got to wait until I’m at the 10,000 pageview threshhold which should be this month. Are you able to earn a “living” off the revenue from vacuum wizard or is it just a good side income? I’m only asking because I want to have realistic expectations. By the way, try writing about large appliances all day (I’ve got 60 pages currently)… oy!

4. 
   Tomaz Says:
   October 24th, 2007 at 1:07 am

   Mike,

   The vacuumwizard currently receives around 2000 visitors per day.

   It ranks in top 3 in Google for keyword vacuum cleaners which is pretty cool. ;)

   Those 2000 visitors per day convert into $200 per day with Adsense and Chitika revenue combined.

   Since Chitika pays more per click I am now optimizing the site with Ryan’s tips to put Chitika ads into more prominent positions.

   Chitika rocks!

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