Getting personal with your Chitika | RPU
November 19th, 2007
7 commentsThe Chitika | RPU (Related Product Unit), has proven to be one of the most profitable ad units among our publishers. Users like Luigi, owner of I4U.com have seen an overall ad revenue increase after using the RPU & JErm of the TechFresh.network actually doubled his revenue over night!
What makes the RPU so great?
By customizing the css you can make the RPU match the exact look and feel of your website. This makes it look less like an ad and brings value to your website providing helpful information & resources about the products you are selling or reviewing.
Here are 3 RPU units customized to match 3 different websites:
1.

2.

3.

All three of these RPU units were customized to cater to the design of the website they’re on. The success our publishers get with the RPU has alot to do with their ability to change the look of it because not every style will look good on every website.
More about RPU/Publisher Requirements
RPU Discussion Forum
7 Responses to “Getting personal with your Chitika | RPU”
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November 26th, 2007 at 3:24 am
Mind blowing information! This is definitely a good article and I want to know more and use this system. Google Adsense is good but with Chitika we now have the option to choose which ads to display. This is the biggest plus in favor of Chitika.
November 26th, 2007 at 3:14 pm
I was only a Chitika publisher for a few days before switching on RPU so I do not have many numbers to compare. However, I saw revenue increase several times as soon as adding RPU.
November 26th, 2007 at 3:53 pm
[…] The RPU is a close second to eMiniMalls when it comes to earning you revenue. Publishers love this ad unit because it doesn’t “look” like an ad, and it can be completely customized. […]
November 30th, 2007 at 5:27 pm
[…] For over 5 years Chitika has been monetizing traffic for thousands of publishers from all over the world. As we work hard to continually to expand this list, we cater to publisher needs in other ways such as offering multiple ad products that are all unique and can be customized in almost any way. […]
February 28th, 2008 at 11:32 am
[…] The RPU has instantly become one of the most successful ad units across our network. Our users experienced overall revenue increases and enjoyed its complete customization features. Publishers love this ad unit because it doesn’t “look” like an ad. Here’s an example: […]
March 11th, 2008 at 8:44 pm
May i change Related Product color into white ( blend to my background ) like the 1st example?
RPU is a great jobs, well done!
March 12th, 2008 at 9:40 am
“May i change Related Product color into white ( blend to my background ) like the 1st example?”
You can change the text “Related Products Unit” in your RPU code panel.