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Archive for the Publisher Tools Category

Chitika Advertiser Referral Revenue Program

Thursday, May 8th, 2008

When can I start earning revenue from Advertiser Referrals?
That question may just be answered sooner than you think. Similar to our Publisher Referral Program, where you earn 10% of your referral revenue for 15 months, we are working on offering an Advertiser Referral Program. Just like most referral programs, Chitika users will receive a referral link and/or banner to place on their website or blog in which you will receive revenue for any advertisers referred to and accepted into the Chitika network.

Fact: Some Chitika users are earning thousands off Publisher Referral Revenue alone!

We want to know if you benefit from Advertiser Referral Programs and what you think about Chitika potentially offering you one:

 

How to dress your ad units for Mother’s Day

Wednesday, April 23rd, 2008
  

By: Karla Escolas

“What do you get a mom who has everything & wants nothing?”

Whether or not your blog or website is gadget-related (or not) here’s a few tips to get your ad units ready for Mother’s Day (May 11th!).

Set your Keywords
If you’re using eMiniMalls, RPU, Multi Product Unit, Owna or ShopCloud$ you can set keywords or products to be displayed in these ad units. Login to your Chitika account and go to the code panel OR change the keywords in the code on your page like this:

var ch_queries = new Array( “diamond earrings”, “heart pendant” );

However, I recommend doing this in the code panel so you can test what products display for certain keywords. Also, update the colors of your ad units to grab the attention of Mother’s Day to your visitors like using, red, pink or green for text and border colors.

Don’t want pink ribbons and teddy bears on your gadget website?
I’m sure there are many moms out there who would love the latest digital camera or digital picture frame!

Set up a Mother’s Day Store
To get the newest version of ShopLinc, ShopLinc 2.0, Login to your account, click the arrow next to “Get Code” and click on Chitika for Domains.

How do I add the store to my domain?
Add a CNAME (Alias) that contains the sub-domain (shop.domain.com from the above example) and point it to parking.chitika.net

Here is more help on this!

 

Chitika’s Publisher Revenue Guide -Free eBook

Monday, April 21st, 2008

Right here on The Chitika Blog, we hosted a series of posts showing you how to use all of Chitika’s revenue-generating ad units, products and services to earn you revenue on your website. There are over 70+ ad units available for Chitika users that were specifically designed to cater to publishers of all sizes.

Now you can find all of these posts in our 3rd FREE eBook:
Chitika’s Publisher Revenue Guide” our ad suite handbook:

OPEN FREE eBOOK!

 

For bloggers average to elite - Interview

Friday, April 4th, 2008

Blog Business Summit put together a nice interview with Jeff Sable (Chitika) and Gail Bjork, Digicamhelp.com to find out how well Chitika ads work. It can be very helpful for bloggers of any stage, you can read some of the Q&A below or the whole interview here.

Blog Business Summit & Jeff Sable of Chitika Sales:
BBS: A lot of your ad related services seem to focus on images rather than text. Online ads used to be image banners. Then they became, almost ubiquitously, text link ads. Do you think we’re swinging back to image-based ads again?



Jeff: The great things is, one type of ad will never be the only ad that’s “in”. There will always be need for image-based ads, text based and banner. Chitika supports all of these types of ads and more so that different publishers can benefit accordingly… Keep Reading!

Blog Business Summit and Gail Bjork of DigiCamHelp.com:
BBS: It looks like you’re running both Google ads and Chitika on your site. Do you find that one system gives you significantly better returns than another?

Gail: Both Chitika and Google AdSense do well at digicamhelp.com. The overall returns between the two run often neck and neck. Currently, I have more AdSense ads running however I will be adding more Chitika ads, particularly Chitika’s Premium Related Product Units since they consistently generate the highest returns.

BBS: Chitika ads work differently than traditional CPC ads like Google. Do you find that you have to place them differently than Google ads to get good results? If you do, what do you think makes that difference?

Gail: Finding eMiniMalls was a godsend for me. They are unique and attractive interactive Display Ads that I can customize with keywords so each ad matches page content.

It’s never wise to put all your eggs in one basket. Thankfully, Chitika gives me the option to select my own keywords, rather than be fed ads based on content. By doing this, I can run both Chitika and Google ads on the same page without violating any terms of service.

I’ve actually found that Chitka ads give good results where ever they are placed. Most of the eMiniMalls are placed above the fold; the RPUs are placed at the end of articles.

Read Entire Interview.

 

Chitika Ad Unit Suite Mini-Series next week!

Thursday, April 3rd, 2008

With over 70+ power-packed revenue earning ad units, Chitika has the largest collection of revenue-generating solutions catering to publishers of all sizes. We have always been big believers in “freedom of choice” to publishers. In fact, we were the first to give publishers the freedom to hand pick product keywords for their site. We have stopped at nothing to continue providing innovative services for years.

Click image to view ALL 70+ ad units

Mini Series
Each of our products are designed with a specific objective for our publishers. Because different publishers need different things, you simply cannot rely on one ad-type to earn you revenue. Also, what works well for one publisher may not hold true for the next; which is why starting next week we will be taking each product from The Chitika Ad Unit Suite and showing you how they each work differently on your website or blog.

This mini-series of blog posts will show you which products work for what publishers and where to use it. As you may know, Chitika now offers CPC & CPM ad units which can be found in products ranging from the Chitika | eMiniMalls Classic to Chitika For Domains.

New Ad Unit!
The series will start off with our newest and most exciting ad unit to date: Chitika | Premium Listings. This unit will have personalized targeting for your ’search’ visitors with premium listings.

Find out more on Monday
about how this high-performing ad unit can help you earn even more revenue with Chitika!

 

Over 1,000 now using Chitika For Domains

Wednesday, April 2nd, 2008

We are happy to say that just one week after releasing a poll gauging the interest in Chitika For Domains, we were able to successfully launch this service and cross 1,000 live domains!

Publishers were looking for new revenue options for their parked domains and we were able to offer a beautifully-designed page with thousands of brand-name products.

For more check out: Chitika For Domains Features coming soon or
join the Domains discussion in our forum.

 

Domains Craze- Your questions answered

Friday, March 28th, 2008
  

By: Karla Escolas

Just a few days ago our sleek CPC store design for your parked pages was released. We are very happy with the amount of interest and feedback we’ve received here on the blog and in the Domains Forum discussion.

I would like to highlight some of the important questions we have been asked about Chitika For Domains and let you know what features you can expect to see coming soon.

Why does my domain header say “Chitika For Domains” instead of the header I specified?

Your domain page will be updated and ready for additional customization by 12:00 AM EST the day you create it. Each night the domain pages created for that day are updated on our servers. We do plan on speeding this up soon.

Can I setup Chitika For Domains as a sub-domain on my site?
Because the design looks so nice, many of you want to integrate Chitika For Domains into your website much like ShopLinc already does now. We understand the importance of this and will be offering it soon.

I am seeing limited products on my page; how can I expand my product listings?
We offer a great customization tool for what products you can choose to display. If you are looking to display a specific product or brand, you can put “Sony” as your keyword, and “Digital Cameras” as your category and you will be able to show “Sony Digital Cameras” only. If you do not need to be as specific you can put in your own keywords like “ipod nano” and no category. The most generalized option is selecting a category alone.

If you are seeing limited products it could be because you selected keywords AND a category in which the category has no products for the keywords.

Features Coming Soon…

  • Personalized header that includes your logo, header and link navigation from your website.
  • The ability to customize the category listings on the left hand side to limit it to the categories you want shown.

For additional help customizing your domain page and setup options click here for our FAQ page which nicely compiles some helpful information about getting started.

For additional help comment below or contact customer support.

 

A CPC store for your parked domains

Wednesday, March 26th, 2008

Just a few weeks ago we posted a poll asking how many of our publishers would be interested in a version of our ShopLinc product as a CPC revenue source for their parked domains. We received many emails and positive feedback along with the poll resulting in 92% interest in a “Chitika for Domains” service.

So, we got started right away developing this for our publishers. Now you can put your very own Chitika CPC store up in 3 easy steps.

To get started, first:
Login
Click the “Domains” tab
Complete 3 easy steps and click “Preview” or “Save this Store”

Need help getting started? Chitika For Domains FAQ’S.

What cool about Chitika For Domains

1. $$$ Get paid on the first click! Other solutions typically show text listings of products or services which usually pay after a 2 or more click through from the visitor.

2. Kick-ass look and feel! This has a different and refreshing look and feel featuring a variety of products, offers and promotions, as opposed to regular “vanilla” dead-end pages with many boring links.

(Store sample - click image to enlarge)


Have a domain? LOGIN to your Chitika account to get started.
Not a Chitika publisher? Sign up now.

 

Chitika Reports - Now 93% More Awesome

Thursday, February 14th, 2008

Today when you log in, your reports tab will be completely different, but in a wonderful and exciting way. We gathered all your traffic data and condensed all the information you need into one nicely organized area. Your unaudited & audited reports and channel management is now all in one place for you; in the “Reports” tab.

Most importantly, along with condensing your information, we have added some great new features that will help you monitor and enhance the ad units on your pages.

With these new features right at your fingertips, you will have what you need in seconds so you can focus on individual enhancements to increase your revenue with Chitika.

New Features

1. Quick Links - Designed with you in mind, to save you time. Quick Links will give you a breakdown of where you are making the most revenue, where you should focus on driving your traffic and which part of your site you need to work on.

2. Group, Save & Delete Channels - Yes, you can already create as many channels as you want; now you have the option to group & save them. This will help you compare the performance of one group of channels to another.

3. Other cool new features - Login and check them out!

What do you think about these new features? Leave us some feedback by commenting below.

 

Treasures …: Tweaking ads based on the user [Part 3 of 3]

Thursday, January 3rd, 2008

  

By: Mike Axiak

“There’s a world of possibilities with our ads.”

In my last two articles I described how someone using our ads can vary what ads to show depending on who is visiting.

For this last article, I’d like to list out what Javascript variables are of use to you and two examples of using them.

Useful JavaScript Variables
Variable Name Description
screen.width The width (in pixels) of the user’s screen.
screen.height The height (in pixels) of the user’s screen.
document.referrer If it exists, the URL the user came from to arrive at this page. (E.g. google)
navigator.appVersion Gives information about the Operating System being used. (E.g. ‘5.0 (X11; en-US)’).
navigator.userAgent Gives information about the browser being used.

You can feel free to use the above variables in any fashion to display the right ads for you.

Varying an eMiniMalls Format

So the first trick using the above JavaScript variables is to change the eMiniMalls format you are using depending on the size of the user’s screen.
In the below example, anyone with a large screen gets a 460×180 eMiniMalls format, whereas people with a mid-sized screen get a 300×250 format, while people with a smaller screen are left with a 160×160 format.

<script type="text/javascript">
<!--

/* Example code to vary the eMiniMall format with the
    user's screen size. For a list of formats, go to:
    http://chitika.com/mmformats.php
*/

if (screen.height >= 1024 || screen.width >= 768) {
   /* The user has a large screen, use a large
       eMiniMall format.                                        */
   ch_width = "468";
   ch_height = "180";
} else if (screen.height >= 800 || screen.width >= 600) {
   /* The user has a mid-sized screen, use the 300x250
       eMiniMall format.                                        */
   ch_width = "300";
   ch_height = "250";
} else {
   /* For a small screen, use a 160x160 format. */
   ch_width = ch_height = "160";
}

ch_client = "demo";
ch_default_category = "200001";
//--gt;
</script>
<script type="text/javascript"
       src="http://scripts.chitika.net/eminimalls/mm.js">
</script>

Varying how Linx Highlights your page

Suppose you want to run Linx, but you don’t want it to highlight your entire page if they came to your site from within your site. For this example, we’ll suppose that we’re running a site called example.com, and it’s running Chitika | Linx. In addition, for people who are using browsing my site, I only want to highlight words inside the class called ‘entry’.

<script type="text/javascript">
<!--

/* Example code to vary the classes Linx highlights
   depending on whether or not they come from example.com.
*/

ch_client = "demo";
ch_includeClasses = "entry";

if ("".length == 0 || String(document.referrer).toLowerCase().indexOf('example.com') == -1) {
    ch_includeClasses = "";
}

//-->
</script>
<script type="text/javascript"
       src="http://scripts.chitika.net/static/linx/chitika_linx.v3.js">
</script>

That’s it. Now anyone going to any of my pages from within my site (or directly) will only see linx highlight inside ‘entry’, which is a section of my pages. For help on generating more typical Linx code, please go to the Linx code panel.
If you have any other ideas on how to use these JavaScript variables in a useful way, please share them in the comments!

Posted by Mike Axiak, Web Developer

 
  

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