Chitika | In The Press
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Chitika Named a Finalist for the 2008 MITX Technology Awards
Chitika has been named as a finalist for the fifth Annual MITX Technology Awards. Chitika will be recognized for its innovative Viral Branding Unit (VBU), along with the other finalists in the category of Marketing/Customer Relationship Technologies, at an awards ceremony attended by the region’s top technology and business professionals. Read More.
Red Herring Names Chitika a Finalist for its 2008 Red Herring North America 100
Award Recognizes 100 “Most Promising” Companies Driving the Future of Technology
“Chitika is honored to be selected as a finalist for the Red Herring North America Awards for our innovative and entrepreneurial achievements,” said Venkat Kolluri, CEO, Chitika… Keep Reading!
April 2, 2008
Chitika Selected by AlwaysOn as a Northeast 100 Top Private Company Award Winner
Recognized for Creating New Business Opportunities in High-Growth Markets through Game-Changing Technology
Chitika Inc., a leader in online branding and advertising, today announced that it has been chosen by AlwaysOn as one of the Northeast 100 Top Private Companies. The first-annual Northeast 100 list was compiled by the AlwaysOn editorial panel. In order to be eligible for the list, companies in the Northeastern United States had to be creating new business opportunities in high-growth markets, demonstrating significant market traction and pursuing game-changing technology in a key sector. Keep Reading…
February 28, 2008
Chitika’s Related Product Unit Maximizes Revenue Opportunity for Online Publishers
RPU Beta Testers Report Significant Increase in Earnings
Chitika, a leader in online branding and advertising, today released its Related Product Unit (RPU), a first-of-its-kind online advertising unit strategically placed on a publisher’s site to monetize site space that is typically not generating ad revenue. The Chitika RPU recently underwent beta testing with select premium publishers whose feedback was overwhelming positive, especially for the new revenue opportunity. The company is now making the RPU available to its entire network of more than 17,000 online publishers.
February 11, 2008
Chitika Launches Viral Branding Unit to Bring Power of Video and Interactivity to Advertisers
Good news for Chitika advertisers: survey of Chitika’s growing network of 17,000+ online publishers shows 77 percent already “very interested” in incorporating video branding
Viral Branding Unit (VBU). Designed as a “creative vessel” to contain any banner ad or video creative, the VBU uses advanced Web 2.0 technologies to power corporate branding, uniquely fostering both B-to-C and C-to-C (consumer to consumer) conversation marketing in a single targeted ad unit. The VBU viral components include tabs for commenting on the brand or products and the ability to rate and share opinions across social networks of choice.
February 5, 2008
Chitika Forms Media Planner Advisory Board in Boston
Media Planners from Six of Boston’s Leading Interactive Agencies to Advise Chitika As it Continues Path of Innovation in Online Branding and Advertising
Chitika, a leader in online branding and advertising, today announced that it has formed the Chitika Media Planner Advisory Board, a group of experienced media planners from six of Boston’s leading interactive agencies: Almighty, Blitz Media, Carat Interactive, Digitas, One to One Interactive and Pixel Bridge.
Read more about Chitika’s Advisory Board
January 22, 2007
Chitika Adds VP Publisher Sales as Roster of Online Advertisers Expands
Chitika, a leader in online branding and advertising, today announced that Jeff Sable has joined the management team as vice president of publisher sales. Sable, who brings extensive experience helping Fortune 1000 brands solidify their e-commerce strategies, will further expand Chitika’s roster of leading online publishers, especially top 500 bloggers, to meet growing demand from its advertisers for more varied online branding and advertising opportunities.
October 2, 2007
Chitika Kicks Off Holiday Advertising Season with Blog Network Test Drive
For the month of October, Chitika is offering 500 free clicks to advertisers that sign up for its Blogtober
Challenge promotion. To test drive a custom-branded eMiniMall, and benefit from engaging with buyers and bloggers in a new way, participating advertisers click here!
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September 19, 2007
Micro-Advertising Leader Chitika Launches First Facebook Ad Channel
The Chitika Facebook API gives developers the opportunity to generate ad revenue from their Facebook applications. In doing so, Chitika is creating an entirely new advertising channel for leading brands that are looking to reach the 40 million+ consumers currently using Facebook.
July 2, 2007
Affiliate Marketing Meets Social Shopping at Chitika’s Shlogging.com
Flaunting deals on Shlogging.com and sharing the offer to the user community will give it world exposure. Benefits include increased visibility, traffic to your affiliate websites, and potential affiliate revenue opportunities. All submitted deals are open to votes by the Shlogging community.
June 4, 2007
Chitika Looking to Acquire Blog Networks
“Blog$ is no longer an oxymoron,” says Venkat Kolluri, CEO of Chitika. “The blogosphere is evolving into the most powerful online sales channel for our advertisers and our goal is to capture the lion’s share of this market space.”
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June 4, 2007
Chitika Unveils Mobile Shopping for ShopLinc.com.
Mobile shopping has made its debut on Chitika’s shoplinc.com and will soon be available on affiliates branded ShopLincs. The new feature, the Price Alert system, notifies shoppers via e-mail or cell phone text message when a product reaches their target price.
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April 19, 2007
Online Experts Share Secrets of “Blog Dollars” in Chitika’s Month-Long Blog Bash
Today’s Top Power Bloggers Offer Advice on Creating Better Blogs and Monetizing Site Traffic
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March 1, 2007
Chitika Walks into MySpace’s territory with Chitika Owna
Chitika (aff) moves into MySpaces real estate with their newly launched Chitika Owna.
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October 26, 2006
Chitika Introduces Money-Making Tag Clouds
Chitika introduces an innovative and lucrative merchandising service
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September 2006
Chitika Introduces The Related Product Unit (RPU)
Designed to work exclusively for blogs and news/article based sites, the RPU brings related products right to the user reading a product-oriented story.
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August 2006
Chitika Introduces Shoplinc
ShopLinc gives you the power to create your own personalized shopping experience for your audience.
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October 9, 2005
Chitika’s eMiniMalls Selected as 2005 MITX Awards Finalist
eMiniMalls Recognized as One of the Best in Interactive Marketing
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June 20, 2005
Chitika Introduces eMinimalls, The Advertising Industry’s First Interactive Merchandising Service
eMiniMalls Empowers Web Publishers To Generate Revenue Beyond Banner Advertising.
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March 1, 2005
Chitika Partners with Leading Blog Service Providers to Enable Contextual Advertising in Feeds
RSScache and BlogHoster Customers Now Generate Revenue through Targeted Paid Text Listings in Both Blogs and Feeds.
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January 10, 2005
Chitika Brings Revenue to the World of Blogging
Blog Websites and Feeds Can Now Generate Revenue through Contextual Advertising.
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January 10, 2005
BlogMine Delivers Revenue Opportunities for Bloggers
BlogMine enables content targeted ads in both feeds and web pages, simplifies and increases revenue generation for bloggers.
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November 10, 2004
Chitika Simplifies Online Advertising by Combining Multiple Networks
Taking the Guesswork out of Online Advertising by Providing One-Stop-Shop for Publishers.
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August 16, 2004
Chitika Launches ContextAnywhere - Contextual Advertising for Desktop Applications and Toolbars
Desktop Application and Toolbar providers can now significantly increase revenue by displaying highly contextual CPC ads.
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March 29, 2004
Chitika Launches RealContext, the Premier Real-Time Contextual Ad Targeting Service that Combines the Best of Both Worlds: Content and Behavior-based Ad Targeting
Improved Relevancy Drives Increased Profits to Publishers and Advertisers Alike
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