In January Tessa Rudd, a Strategic Partnerships Coordinator in our Advertising Media Division, started gathering & analyzing data using queried data from our reporting systems. With this information she has created a weekly publication that highlights emerging trends in online advertising and merchandising in the blogosphere.

Chitika | Pulse covers a wide range of topics related to online branding; e-commerce, retail in the long-tail and direct merchandising within the blogosphere and social networks, and is posted Mondays here on The Chitika Blog.

This week’s Pulse: Excitement for Corporate Branding in Web 2.0 “Viral branding opportunities, such as online video ads, ensure good news for publishers and online marketers alike; branding endeavors in Web 2.0 are predicted to drive major increases in online ad spending.” Read More

Pulse Archives Super Bowl Loses Ad Budgets to Internet Gaming Brand Buzz Pre-PMA Buzz Guides Market Trends Forget Smart, It’s All About the Music