Chitika has built innovative technology behind an ad suite that is now made up of over 70 ad units for the last 5 years. In 2008, Chitika took online-video-branding to a new and exciting level with the Chitika | VBU. Its interactive features, not available in any other ad unit on the web today, is just one reason the VBU was selected as a 2008 MITX Tech Awards Finalist. With the VBU, we introduced a general-purpose framework for conversational brand marketing in the new web with full flexibility and control to advertisers. (See our advertiser case study). The units are highly customizable and offer several different options for viral marketing, including “Comment”, “Share it”, and “Rate it” tabs. The VBU also has advance targeting capabilities that perform well at the site, category and keyword levels.
“Chitika has always provided TechEBlog with a variety of eye-catching ad units that provide a nice stream of revenue. Their latest product, VBU is definitely no slouch, giving our readers a chance to comment on the great products shown in the ad units.” -Steve, TechEBlog.com
*UPDATE: Read more in our MITX Tech Awards Finalist Press Release. Chitika is very happy to be selected as a finalist for a 2nd time. Chitika was first selected as a MITX finalist in 2005 for our eMiniMalls ad unit. MITX Awards have grown into one of the largest and most prestigious awards competitions in the country for technology innovations, and celebrates the best creative and technological accomplishments emerging from New England.