Chitika Announces Agreement with Yahoo! to Monetize Desktop and Mobile Search Marketplace

Yahoo! will leverage Chitika’s Mobile ad serving technology. Additionally, Yahoo! has tapped Chitika to help monetize its owned & operated properties. Yahoo! currently licenses Chitika’s proprietary ad targeting technology to serve sponsored search ads across select Yahoo! properties.

Chitika Announces Agreement with Yahoo! to Monetize Desktop and Mobile Search MarketplaceChitika’s renowned ad optimization and data analysis is rolling out to greater number of Yahoo! properties. For more details on the scope and background of the new agreement, visit: Chitika/Yahoo! Agreement