Chitika’s Big Data Open House Brings Data-Driven Minds Together

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What do you get when you bring together students, professors, Chitika employees, and other data-focused professionals around the Greater Boston area? Add in some free food, an open bar and plenty of opportunities to learn about data-driven engineering, and you have the Chitika Big Data Open House!

Chitika named a Top Place to Work and Great Place for Perks by Worcester Business Journal

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Two recent articles by the Worcester Business Journal have revealed Chitika as both a Top Place to Work in the MetroWest for 2013, as well as one of a few prominent local technology companies leading the way in employment perks. And what can we say? Unwinding midday with a game of ping pong or darts is good for the heart and mind!

Chitika Case Study: One Publisher’s Experience Using New Display Ad Units*

When we announced the release of our new display ad unit option last month, we anticipated the ads resulting in overall better optimization and targeting for our network of over 300,000 publishers. One Chitika publisher in particular, Stanzapub, benefitted greatly from using display ads in tandem with text. Here is his story.

Chitika Goes “All In” on Programmatic Buying with OpenX Partnership

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Chitika has invested heavily in the development of our programmatic buying technology and reach over the past several years, and our real-time bidding division now has the ability to act upon more than 150,000 requests per second. This allows advertisers to leverage Chitika’s first party network of over 300,000 publishers to extend their search strategy and buying through display.

Chitika Innovation Day: 24 Hours of Arcades, Algorithms, and Automation

We recently held our first Chitika Innovation Day – 24 hours dedicated to innovating, problem solving, product improvements and cross-functional team fun. Teams were formed, ideas were shared, and plans were put in place to execute on projects that would make an impact on Chitika technologies, along with innovative ideas that would make an impact on the world outside of Chitika.